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COVID-19’s Impact on the Restaurant Industry

 

A woman wearing a mask flips the closed sign after her restaurant was forced to close due to the pandemic. 

How investing in the right commercial cleaning supplies could save your establishment in a post-pandemic world

Of all the industries that suffered due to the unprecedented circumstances of 2020, perhaps the restaurant industry was the most obviously affected by the COVID-19 pandemic. People hunkered down in their homes as news of the national health emergency was plastered across media platforms. As concerns grew, city and statewide orders forced dining rooms and bars to close.

Within recent months, many surviving restaurants and bars have been able to reopen their doors to the public. Having the right restaurant cleaning supplies stocked is now more crucial than ever. 

Just how severely did the pandemic impact the restaurant industry?

The National Restaurant Association’s 2021 State of the Restaurant Industry report displayed the undeniable impact of COVID-19 on the restaurant industry. 

 

  • Total restaurant industry sales for 2020 were $240 billion below the Association’s pre-pandemic forecast for the year
     

  • By December 2020, more than 110,000 eating and drinking establishments were closed for business temporarily, or for good.
     

  • At the peak of initial restaurant closures, the National Restaurant Association estimates that up to 8 million employees were laid off or furloughed.

 

Two men wearing masks and aprons clean glasses and mugs at their cafe.

 

How COVID-19 Changed Consumer Expectations

These devastating statistics prove that it’s important that restaurants take intentional measures to set themselves up for success as we approach the end of the first quarter of 2021. In the same way that the pandemic changed the restaurant industry, it also changed consumer expectations concerning.

As people begin braving in-house dining experiences, it’s likely that they will hold restaurants to a much higher standard when it comes to cleaning and sanitation practices. Many consumers will undoubtedly make restaurant decisions with a food-safety-first mentality. With crowd-review platforms such as Yelp boasting 73 million unique monthly users on their mobile app, all it takes is a few negative reviews to ruin your restaurant’s reputation for the masses.

 

A woman wearing a mask and apron holds a tablet used for taking customer orders at the restaurant where she works.

 

The  Centers for Disease Control’s Guidance for Cleaning and Disinfecting Public Spaces recommends that one of the most important preventative measures for preventing the spread of COVID-19 is the routine cleaning and disinfecting of commonly touched surfaces. 

Commonly touched surfaces include:

  • tables

  • doorknobs

  • light switches

  • countertops

  • handles

  • desks

  • phones

  • keyboards

  • toilets

  • faucets and sinks

  • gas pump handles

  • touch screens

  • ATM machines

  • Point-of-sale keypads

 

This means that investing in commercial cleaning supplies that are designed to fight bacteria and germs that tend to plague the surfaces in your restaurant should be a top priority. Failure to do so could lead to the spread of SARS-CoV-2 (COVID-19), as well as other harmful bacteria and viruses. This could lead to staff shortages and threaten customer retention.

 

 

Four women wearing masks sit outside at a restaurant. A waiter is bringing them their drink orders. 

 

Your customers value safety and sanitation now more than ever before. Maintaining routine, effective  The problem is that it can be time consuming and expensive to maintain frequent, high-level restaurant sanitation practices.

Your customers deserve a safe restaurant experience that will keep them coming back.

You deserve a safe and affordable solution.

 

Rest Assured All-in-One Commercial Cleaning Bundle: Clean, Disinfect, Protect

Elevate Marketplace has your all-in-one solution to keep your staff and customers protected. 

Our goal is to help you deliver a safe and healthy experience for yourself, your employees and your customers. To do so, we’ve customized a collection of high quality restaurant sanitizer and cleaning products and bundled them to provide you one convenient, affordable solution. 

By purchasing these products together, you are guaranteed $220 in savings!

 

 

Rest Assured is a safe and affordable curated bundle of products that offers your restaurant 360-degree coverage to kill and prevent the spread of harmful viruses, germs and bacteria for 90-day protection. These commercial cleaning supplies offer first-of-its-kind extended protection. 

The Rest Assured Bundle includes:

Informational Materials

  • Introduction Guide

  • Video links

  • 2 Rest Assured window clings

  • 5 Rest Assured table tents

Treatment Applications

  • Bioprotect RTU (Ready-To-Use) – 1 Gallon

  • SmartTouch® Disinfectant RTU (Ready-To-Use) – 1 Gallon

  • Portable Handheld Electrostatic Sprayer

  

Personal Protective Equipment

  • Safety Glasses

  • Mask

  • Nitrile Gloves

  • Hand Sanitizer

  • Sanitizing Wipes

This bundle of sanitizers and disinfectants provides the highest level of hospital-grade solutions for disease control and prevention. Read more about the products that make up the bundle:

 

BIOPROTECT™

BIOPROTECT™ contains water-soluble ingredients to create a durable and protective shield on surfaces for up to 90 days of protection from the spread of harmful odor and stain causing bacteria, germs and viruses.

When applied to a surface or incorporated into a material, BIOPROTECT™ forms a covalent bond to create a microbiostatic, antimicrobial coating. This coating forms a layer of “spikes” that carry a positive charge. This attracts the negatively-charged bacteria. These spikes pierce the cell, rupturing the cell membrane and ultimately killing the bacteria. 

 

SmartTouch® Disinfectant

SmartTouch® Disinfectant is ready to use for residential, commercial and healthcare applications. When applied correctly, it begins to kill on contact and fully disinfects surfaces in as little as 10 minutes.

Not only does SmartTouch® Disinfectant kills 99.999% of harmful bacteria as well as other viruses.

In addition, this hospital-grade disinfectant meets OSHA Bloodborne Pathogen standards for HIV-1, Hepatitis A, Hepatitis B, and Hepatitis C. 

As a NSF-registered D2 sanitizer on food contact surfaces, it is proven effective on 38 individual microorganisms including MRSA, legionella, bordetella, listeria, salmonella, influenza and rabies.

 

Electrostatic Sprayer

This all-in-one sanitizing solution is not only effective, but it’s also efficient. The portable handheld electrostatic sprayer allows full coverage with less material, allowing more efficient disinfection at a lower cost.

 

AFFEX CARE PPE Kit

While you are taking extra measures to protect your staff and customers, the Rest Assured personal protective equipment (PPE) kit offers you the supplies you need to clean and work confidently. 

These kits provide two layers of protection from harmful exposure. Each kit is packaged in an easy-tear, resealable pouch. Each product is sealed individually for additional protection. 

For safe disposal, used PPE can simply be resealed into the package and thrown away to prevent further contamination.

The kit also includes one 3-ply disposable mask, one pair of nitrile powder-free gloves, two pouches of gel hand sanitizer, and two packs of disinfectant alcohol wipes.

 

A woman wearing a mask flips her restaurant's sign from the "Closed" side to the "Open" side.

 

Conclusion

Getting back into the swing of running a fully-functioning dining establishment can be overwhelming when so much has changed for the restaurant industry. While you can’t control how the pandemic impacted your business over the course of the past year, you can take intentional steps towards meeting new cleaning and sanitation standards to set yourself up for future success. 

Give yourself, your staff, and your customers the peace of mind that so many are craving following a season plagued by uncertainty. Invest in restaurant cleaning supplies that you can trust to get the job done right. With the Rest Assured Bundle, you are guaranteed an all-in-one, affordable cleaning solution that is as efficient as it is effective. 

You can purchase the Rest Assured All-in-One Bundle for your restaurant directly from Elevate Marketplace.

 

BUY NOW FOR $379.99

A TOTAL SAVINGS OF $220 WHEN PURCHASED AS A BUNDLE